Very few would deny that sales is difficult.
Grabbing a prospect’s attention, dispelling his or her presumptions and inhibitions regarding you and your offering, and, finally, guid...
80% of the world’s population is using social media. That’s a BIG number, but there’s a lot more beneath its surface.
Nearly every single person comprising that 80% has an active...
More and more consumers are relying on digital content to make informed purchasing decisions. Surprising? Not really. Cox Automotive’s 2018 study revealed that car buyers spent 60%...
For SEO lovers like ourselves, there’s nothing juicier than a perfectly optimized piece of content.
SEO, or search engine optimization, refers to the practice of making websites m...
There’s power in data. And leveraging it properly can work wonders for your business. Analyze enough and you’ll eventually pull valuable insights from it.
The very best brochures leverage personalized, interactive content to create immersive shopping experiences. Videos, for example, can replace lengthy vehicle descriptions typically...
People loooove to travel. According to Squaremouth, the average international trip for American travelers costs $6,080. For summer vacations, Americans on average spend around $1,9...
It should be! Traveling is fun. It’s our chance to experience the world, meet new people, and create memories that we’ll never forget. So when travel agents or businesses simplify...
Mass mailing is the process of sending the same email to a large group of contacts at one time. It repeats your company’s message and helps you stay top of mind with prospects, cli...
We love the Internet. It’s our go-to resource for connecting with friends we’ve lost touch with. We’re on it to catch up on the latest news. It even lets us control our health and...
If you’re a realtor, you know three things: every home is unique, every listing is different, and every house is an opportunity to put your best foot forward and show clients what...
Publishing a real estate newsletter takes a lot of work, but the payoff’s HUGE. The best ones empower buyers with the information they need to negotiate and make smart purchasing d...
A physical brochure is a great way to find a home that fits your needs, lifestyle, and budget. For realtors, however, it’s a powerful tool for establishing contact with potential h...
Writing about lawn care and gardening doesn’t have to be as boring as watching grass grow. You’re actually in a turf war with other landscapers going the whole nine yards to entice...
Today, CMPs, or content marketing platforms, are helping realtors grab the attention of prospective clients and win them over. Traditional media isn’t really needed anymore; homes,...
